Retail solutions provider Omnistream closes US$7M Series A investment to accelerate global expansion

SINGAPORE, 7 June 2022 – Omnistream, a fast-growing data-empowered solutions company for the retail industry, has raised US$7M in series A funding. The round was led by SIG Venture Capital, the Asian venture capital arm of Susquehanna International Group (SIG), a global proprietary trading and private equity investment firm, with participation from Delivery Hero Ventures, an independently managed venture capital fund backed by Delivery Hero, along with Asian investment management firm Spiral Ventures and venture capital firm Wavemaker Partners. The new funding will allow Omnistream to rapidly scale to address the needs of retail clients globally and will result in the addition of more than 50 new roles to the team by the end of 2022.

Founded in 2018 in Singapore, Omnistream is a global software-as-a-service (SaaS) technology company providing solutions to large retailers across Asia, Australia, Europe and North America with deployments across 8,500+ retail locations.

Omnistream’s consumer-centric solutions helps retailers optimise their physical footprint by generating store-level planograms that optimizes assortments for hyperlocal demand resulting in material uplifts in sales.

The company is one of the fastest growing retail technology companies in Asia, experiencing tenfold usage growth so far in 2022, and serves a wide range of retail customers including supermarkets, convenience stores, pharmacies, as well as online grocery operators. With its recent expansion into North America and Europe, Omnistream is positioned to become a globally leading retail technology company.

Wendy Chen, Founder and CEO of Omnistream commented, “I founded Omnistream as a mission-driven company to bring technology solutions to some of the most pressing challenges facing the retail industry. As shoppers become more discerning, Omnistream empowers retailers to provide a superior customer experience that includes a more tailored product assortment, fewer stock-outs, and less waste across the retail supply chain. With the support of our series A investors, we are excited to bring these benefits to more retailers and their customers across the globe.”

Blake Ongfrom of SIG said, “We were immediately impressed with Omnistream’s ability to productise what previously was a costly yet ineffective approach for retailers to serve customers better. The company’s growing pipeline of inbound demand from retailers globally is testament that they have built something unique. Our investment will assist Omnistream to realize its global ambitions, offering next-generation technology solutions to a broad range of retailers.”

Brendon Blacker, Managing Partner of Delivery Hero Ventures commented, “Delivery Hero operates one of the world’s largest networks of dark stores for grocery delivery. We immediately saw the potential for Delivery Hero to work with Omnistream to drive incremental sales and operational efficiencies for our online grocery business. The company’s mission-driven focus also resonated with our core value to create a more sustainable food and grocery industry.”

About Omnistream

Omnistream is a global software-as-a-service (SaaS) technology company founded in 2018 and is headquartered in Singapore. It offers retail solutions for a wide range of retailers including supermarkets, convenience stores, pharmacies and online retailers (including quick commerce). Omnistream’s current customers have a combined scale of over 8,500 store locations, and it is one of the largest technology-empowered providers of assortment & planogram solutions globally. Find out more at